Maaike Addicks, MD

The Medical Plan and Tactical Implementation

Business Acumen Course for MSLs & Medical Advisors

With Maaike Addicks, MD

Course Details

The Medical Plan is a crucial strategic roadmap that guides Medical Affairs’ activities during the year and ensures that the Medical Affairs team optimally contributes to the success of a company’s brands. A strategically and well-crafted medical plan will not only enhance the impact of the Medical Affairs team in engaging with key stakeholders, it will also facilitate proactive decision-making and position the department as a vital contributor to the overall success of the company. 

This course equips you with the tools and skills to build a medical plan in a logical way.

But for a plan to be impactful, decisions during tactical implementation are equally critical. You will get many tips and tricks on how to choose the most effective tactics to reach the goals set in the Medical Plan, and on how to optimally plan and execute them in the year.

Participate in this course for the unique opportunity to gain advise for your specific questions from a true Medical Affairs expert. Join a group of your international cross-industry peers, mostly medical advisors and medical science liaisons, to learn from their experiences, discuss common issues and gain new ideas. 

Excellent detail and insights from Maaike's extensive medical experience. I heard so many 'gems' of knowledge that will be useful. The interaction with other participants was really enjoyable, hearing different angles and experiences. Highly recommended!

AstraZeneca

Muireann Ní Bhaoighill, Senior Scientist - Sweden - June 2024

  1. The strategic importance of a Medical Plan and its critical building blocks.

  2. Various easy-to-use but impactful tools for strategic decision making.

  3. How a well-crafted Medical Plan lays the foundation for successful external and internal stakeholder engagement.

  4. How to effectively select, plan and execute Medical Affairs tactics for implementing the Medical Plan.

  5. How to assess the ROI of your Medical Affairs tactics.

The course was a transformative experience that reshaped my understanding of Medical Affairs strategy. By delving deeply into the intricacies of Medical Plan structuring, Advisory Board development, and the strategic role of Medical Advisors, I gained comprehensive insights that extend far beyond traditional administrative approaches, demonstrating how medical professionals can drive genuine organisational value and alignment.

Antibiotice

Ioana Mădălina Bran, Medical Advisor - Romania - November 2024

 

 

To see the detailed agenda, please submit your details in the form below the table.

Welcome & Introductions (~15 min)

Part 1: The Strategic Medical Plan (~3 h)

  • Critical building blocks of the Medical Plan in a logical flow
  • Impactful analytical tools for strategic decision making
  • Alignment with other plans
Lunch Break

Part 2: Impactful Medical Affairs Tactics (~4h)

  • Choosing the best Medical Affairs tactics to achieve your goals
  • How to increase your impact with online digital tactics
  • Focus on the Advisory Board: 9,5 steps for a successful Advisory Board

 

To see the detailed agenda, please submit your details in the form below:

  • Maaike Addicks, MD is an independent Medical Affairs consultant with expertise in strategic Medical Affairs development, change management and Medical Affairs competency development.

  • She is a Board Member and currently Chair of the Medical Affairs Committee of the Dutch Association of Pharmaceutical Medicine (NVFG).

  • Maaike is a physician with over 15 years of on-the-job experience in Medical Affairs in mid-size and big pharma, in both headquarters and national affiliates, across a wide spectrum of therapeutic areas.

  • She has 10 years of experience in managing Medical Managers, Medical Advisors and MSLs, with both hands-on and strategic experience in Medical Affairs.

  • Maaike is a passionate trainer, an excellent moderator and strongly believes in using interaction to increase knowledge and skills.

All Medical Advisors, MSLs and Medical Managers will greatly benefit from attending this course:

  • All those responsible for or involved in building a Medical Plan will learn the right process and how to use powerful strategic decision-making tools
  • MSLs and other profiles responsible for implementing the medical plan will learn how to optimally select, plan and execute tactics so that they achieve the plan’s goals

If you are a consultant, please contact Annelies Swaan, who will check with the faculty whether you can attend. 

The average Recommendation Score from participants of the last session was 

8,9/10!

 

 

Read this selection of testimonials from recent participants: 

The course was a transformative experience that reshaped my understanding of Medical Affairs strategy. By delving deeply into the intricacies of Medical Plan structuring, Advisory Board development, and the strategic role of Medical Advisors, I gained comprehensive insights that extend far beyond traditional administrative approaches, demonstrating how medical professionals can drive genuine organisational value and alignment.

Antibiotice

Ioana Mădălina Bran, Medical Advisor - Romania - November 2024

The course title perfectly describes the contents of the course. The Medical Plan is explained in detail and templates are provided to structure the information. It is great that you can simply ask questions that are relevant to your personal situation to the trainer. It was nice to talk to other Medical Affairs professionals and to learn from their experiences and questions to the expert as well. I recommend this course!

Titus Health Care

Carolien Kerstholt, Medical Advisor - The Netherlands - November 2024

Maaike is an excellent speaker and a pleasure to listen to. I am very happy to have had the opportunity to listen to her and interact with her directly.

Antibiotice

Lusiana Stanescu, Medical Advisor - Romania - November 2024

Excellent detail and insights from Maaike's extensive medical experience. I heard so many 'gems' of knowledge that will be useful. The interaction with other participants was really enjoyable, hearing different angles and experiences. Highly recommended!

AstraZeneca

Muireann Ní Bhaoighill, Senior Scientist - Sweden - June 2024

Great expertise of the trainer and a very well delivered course!

Kenvue

Nik Loveridge, Associate Director, Medical Affairs - United Kingdom - June 2024

There was a lot of interaction during the online meeting. On top of her already very interesting slides, Maaike provided additional real-time information based on her own experience, when answering any questions that had been raised during the sessions. 

Advanced Accelerator Applications

Jessica van den Oever, Medical Science Liaison - The Netherlands - December 2023

This course was well organised and very useful!

Terumo BCT

Aaron Haubner, Senior Medical Science Liaison - United States - December 2023

Thank you so much for this course - many opportunities to reflect, network and become a better MSL.

3M

Wendy Ofosu, Senior Medical Science Liaison - United Kingdom - September 2023

Professional, hands-on, excellent course for MSLs starting out or even with longer experience in medical affairs!

Indivior

Tuulia Saarenpaa, Medical Advisor - Finland - September 2023

I received a lot of practical tips and insights relevant to my job role from Maaike during the course and also learned a lot from discussions with the other people who attended. It really was a great course, thanks a lot!

Janssen

Melissa Lo Monaco, Medical Science Liaison Dermatology - Belgium - December 2022

So many actions and thoughts have fallen into place after following this course. I'm super happy with all the strategy and structures that Maaike has discussed and I can't wait to put them into practice as I feel they will make my work more efficient and impactful.

Boehringer Ingelheim

Xanthe van Dierendonck, Medical Science Liaison - The Netherlands - December 2022

Excellent course for anyone working in medical affairs regardless of experience. Maaike has in-depth knowledge and experience of all aspects covering the role and a friendly approach to presenting which all made for lots of fruitful discussions. Thank you!

Indivior

Olof Landelius Torper, Medical Advisor - Sweden - December 2022

The course helped me a lot in understanding my role and which tools to use to best achieve our medical goals. It offers the chance to discuss challenges and opportunities with an expert speaker as well as with colleagues from all over the world.

Sanofi

Anne Seifert, Medical Scientific Liaison Neurology - Germany - September 2022

This course was very informative. The instructor is very clear, structured, to the point, and answered all questions effectively. The organisers were also very helpful and quick to provide information and respond to any queries. I would definitely recommend this course to my colleagues, and I am looking forward to signing up to other courses with CELforPharma.

Gilead

Lina Mostafa, Senior Therapeutic Specialist - United Arab Emirates - September 2022

Highly professional, top-class course for personal growth and development! I give my warmest recommendations for this excellent course lectured and supervised by the experienced Dr Maaike Addicks. Compliments also to the administrative team at CELforPharma, who are outstandingly professional through the whole journey. It’s a WOW experience!

Roosi Verendel Nyberg, Medical Scientific Liaison - Sweden - September 2022

Very useful information, in a very well-structured presentation from a real experienced professional in this Medical Affairs domain.

AbbVie

Cristina Ungureanu, Field Medical Advisor South East Europe - Romania - March 2022

This live online course was really practical. The trainer Maaike Addicks gave us a lot of tools to improve our daily activity. I will treasure every advice!

Italfarmaco

Stefania De Marco, Medical Science Liaison - Italy - March 2022

17 June 2025

Live online (CET timing)

Early bird € 1 470

(Full fee € 1 670)

(until 16/05/2025)

12 November 2025

Live online (CET timing)

Early bird € 1 470

(Full fee € 1 670)

(until 10/10/2025)

Important information:

  • Live online CET courses take place on Zoom between 9 AM and 5 PM CET (Brussels, Amsterdam, Paris).

  • Live online EST courses take place on Zoom between 8 AM and 4 PM EST (Eastern Standard Time).

  • Face-to-face courses take place at a four-star business hotel close to the Brussels airport between 9 AM and 5 PM CET (Brussels, Amsterdam, Paris).

You will receive all practical details after your registration.

For any questions related to the above, please do not hesitate to email Margherita Mutto or contact her by phone at +32 472 03 11 38 .

How to Register

  1. Click the green "Register" button on the course session of your preference.

  2. The registration wizard will guide you through the personal and company data that we need to process your registration.

  3. You have the choice between 2 payment options:

    1. Payment by credit card. You will not be required to pay immediately, but you will receive a secured payment link together with the invoice.

    2. Payment via bank transfer

  4. Click "Register Now". You will be sent an automatic email confirming your registration followed by a personal email containing an invoice and further payment instructions.


For assistance with your registration, please email Annelies Swaan or contact her by phone at +32 486 98 52 49. 
 

Included in the Registration Fee:

For live online courses:

  • Access to a virtual small-class (max 20 participants), expert led course in real-time, using an interactive platform for break-out rooms, whiteboard exercises, polling, plenary discussions and chats.

  • Course material will be provided to you in both digital format (by email) and in hard copy (by post, so you can make notes during the course).

  • Complementary reading material and MSL tools: Confrontation Matrix, Advisory Board Checklist, Medical Plan PowerPoint template, KOL planning Excel template.

  • Certificate of attendance signed by the expert and CELforPharma.

  • The expert Maaike Addicks, MD is available for Q&A via email after completion of the course.
     

VAT Information

The prices on our website are excluding VAT. Depending on the format of the course (face-to-face in Brussels or live online or self-study programme) and your location, we are obliged by Belgian law to apply VAT.

We are obliged by Belgian law to apply VAT in the following cases:

Face-to-Face public course organised in Belgium


Article 53 of the European Union VAT Directive 2006/112 states that : “The place of supply of services in respect of admission to cultural, artistic, sporting, scientific, educational, entertainment or similar events, such as fairs and exhibitions, and of ancillary services related to the admission, supplied to a taxable person, shall be the place where those events actually take place.” 
If the course that you register for takes place in Belgium, we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Online Public courses -  live webinar


Webinars where the participants can communicate among themselves or ask questions to the speaker(s) (be it verbally, via a chat function or similar), are considered as ‘online interactive webinars’ by the Belgian VAT administration. 
According to Article 53 of the European Union VAT Directive 2006/112, these online interactive webinars take place where the organisation of the seminar takes place, which in this case is Belgium. 
So, if you register for one of our live online courses (organised from our offices in Belgium), we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Self-Study Programme:


A self-study programme is a service provided electronically. It is the period of self-study that is the most important in our self-study Basics of Health Economics and not the kickoff and closing webinars. As a result, this self-study program follows a different VAT application and the place of the service is where the customer is established. Therefore, we follow the VAT rules applicable to the country of your invoicing address.

 

Group Discounts

Team discounts can be offered to 2 or more delegates from the same company.

Email Annelies Swaan, Director Business Operations, for more details. 
 

Transfer & Cancellation Policy

Flexible Transfer

  • If a registrant cannot attend the scheduled course, he/she can avoid any cancellation charge by sending a suitable replacement participant.

  • Alternatively, the registrant can transfer once on a “space available” basis at no extra cost, until 3 weeks prior to the event, to another course of the same value held within one year of the original course date.

Registration Cancellation

  • Less than 14 days prior to the course date: registrant liable to pay the full invoiced registration fee.

  • Between 15 and 30 days prior to the course date: registrant liable to pay 50% of the invoiced registration fee.

  • More than 30 days prior to the course date: registrant liable to pay a cancellation fee of € 450 per registrant.

  • If a registrant postpones his/her participation to a future course, and cancels again, no refund can be claimed for registration fees.

 

Benefits of CELforPharma’s face-to-face courses:

  • You have the unique opportunity to interact 1:1 with the expert(s).

  • Plenty of opportunity for informal 1:1 and group conversations with your international peers to exchange experiences and ideas, to discuss issues and to network.

  • Face-to-face interactions allow for more depth during Q&As and group work.

  • You can step away from your daily routine in the office and enjoy a more focused learning experience in a comfortable business hotel environment.

 

Benefits of CELforPharma’s live online courses:

  • The formal programme is as impactful as a face-to-face course thanks to the highly interactive format (using breakouts, polls, quizzes …).

  • No travel & accommodation expenses

  • You can attend the course from the comfort of your own office or home.

  • We send you the course materials by post so that you can take notes and fully engage with the course content.

No, if you choose credit card payment, we will send you a secure payment link together with the invoice.

Team discounts can be offered for 2 or more registrations confirmed at the same time. The level of discount will depend on the number of registrations and the availability of seats.

Email Annelies Swaan, Director Business Operations, for more details. 

Depending on the format of the course (face-to-face in Brussels or live online or self-study programme) and your location, we are obliged by Belgian law to apply VAT in the following cases:

Face-to-Face public course organised in Belgium


Article 53 of the European Union VAT Directive 2006/112 states that : “The place of supply of services in respect of admission to cultural, artistic, sporting, scientific, educational, entertainment or similar events, such as fairs and exhibitions, and of ancillary services related to the admission, supplied to a taxable person, shall be the place where those events actually take place.” 
If the course that you register for takes place in Belgium, we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Online Public courses -  live webinar


Webinars where the participants can communicate among themselves or ask questions to the speaker(s) (be it verbally, via a chat function or similar), are considered as ‘online interactive webinars’ by the Belgian VAT administration. 
According to Article 53 of the European Union VAT Directive 2006/112, these online interactive webinars take place where the organisation of the seminar takes place, which in this case is Belgium. 
So, if you register for one of our live online courses (organised from our offices in Belgium), we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Self-Study Programme:


A self-study programme is a service provided electronically. It is the period of self-study that is the most important in our self-study Basics of Health Economics and not the kickoff and closing webinars. As a result, this self-study program follows a different VAT application and the place of the service is where the customer is established. Therefore, we follow the VAT rules applicable to the country of your invoicing address.

Our face-to-face courses in Brussels take place in four-star business hotels close to the airport. As part of our strong relationship with these hotels, CELforPharma has secured a discount on the daily room rate for our delegates who book their accommodation via us.   

Upon your registration, we will assist you to make your hotel booking. For any assistance in this matter please do not hesitate to email Margherita Mutto, Course Coordinator, or contact her by phone at +32 472 03 11 38. 

We do not record our live online public courses as we want to offer a safe environment for all attendees to share their experiences and freely ask questions.

This way, by participating in our courses, you do not only learn from our expert faculty but also from your international peers in the room.

No, we don't sell the course materials as a stand-alone. 
Without the expert's explanation, the exercises and the discussions with other course participants, there is very little value in the slides.

Email Inge Cornelis, partner with CELforPharma, to help you choose the course that is best suited. 

Yes! 

We have helped many managers with setting up an in-house training programme for their team. 

Email Inge Cornelis, partner with CELforPharma, to discuss your team training needs.

Do you have any other questions?  
Email Annelies Swaan or call +32 486 98 52 49.

By clicking the below button, you will save this course to MY COURSES in the upper right corner of the website. This allows you to quickly retrieve it later. 

Don’t forget to make a personal account using the Login button in the upper right corner of the website to keep your list of saved courses for your next visit.

Course Details

Dates & Locations

17 June 2025

Live online (CET timing)

Register

12 November 2025

Live online (CET timing)

Register

Upcoming Session

17 June 2025, Live online (CET timing)

Early bird € 1 470

(Full fee € 1 670)

(until 16/05/2025) Prices are excl. VAT

The Medical Plan is a crucial strategic roadmap that guides Medical Affairs’ activities during the year and ensures that the Medical Affairs team optimally contributes to the success of a company’s brands. A strategically and well-crafted medical plan will not only enhance the impact of the Medical Affairs team in engaging with key stakeholders, it will also facilitate proactive decision-making and position the department as a vital contributor to the overall success of the company. 

This course equips you with the tools and skills to build a medical plan in a logical way.

But for a plan to be impactful, decisions during tactical implementation are equally critical. You will get many tips and tricks on how to choose the most effective tactics to reach the goals set in the Medical Plan, and on how to optimally plan and execute them in the year.

Participate in this course for the unique opportunity to gain advise for your specific questions from a true Medical Affairs expert. Join a group of your international cross-industry peers, mostly medical advisors and medical science liaisons, to learn from their experiences, discuss common issues and gain new ideas. 

Excellent detail and insights from Maaike's extensive medical experience. I heard so many 'gems' of knowledge that will be useful. The interaction with other participants was really enjoyable, hearing different angles and experiences. Highly recommended!

AstraZeneca

Muireann Ní Bhaoighill, Senior Scientist - Sweden - June 2024

  1. The strategic importance of a Medical Plan and its critical building blocks.

  2. Various easy-to-use but impactful tools for strategic decision making.

  3. How a well-crafted Medical Plan lays the foundation for successful external and internal stakeholder engagement.

  4. How to effectively select, plan and execute Medical Affairs tactics for implementing the Medical Plan.

  5. How to assess the ROI of your Medical Affairs tactics.

The course was a transformative experience that reshaped my understanding of Medical Affairs strategy. By delving deeply into the intricacies of Medical Plan structuring, Advisory Board development, and the strategic role of Medical Advisors, I gained comprehensive insights that extend far beyond traditional administrative approaches, demonstrating how medical professionals can drive genuine organisational value and alignment.

Antibiotice

Ioana Mădălina Bran, Medical Advisor - Romania - November 2024

 

 

To see the detailed agenda, please submit your details in the form below the table.

Welcome & Introductions (~15 min)

Part 1: The Strategic Medical Plan (~3 h)

  • Critical building blocks of the Medical Plan in a logical flow
  • Impactful analytical tools for strategic decision making
  • Alignment with other plans
Lunch Break

Part 2: Impactful Medical Affairs Tactics (~4h)

  • Choosing the best Medical Affairs tactics to achieve your goals
  • How to increase your impact with online digital tactics
  • Focus on the Advisory Board: 9,5 steps for a successful Advisory Board

 

To see the detailed agenda, please submit your details in the form below:

  • Maaike Addicks, MD is an independent Medical Affairs consultant with expertise in strategic Medical Affairs development, change management and Medical Affairs competency development.

  • She is a Board Member and currently Chair of the Medical Affairs Committee of the Dutch Association of Pharmaceutical Medicine (NVFG).

  • Maaike is a physician with over 15 years of on-the-job experience in Medical Affairs in mid-size and big pharma, in both headquarters and national affiliates, across a wide spectrum of therapeutic areas.

  • She has 10 years of experience in managing Medical Managers, Medical Advisors and MSLs, with both hands-on and strategic experience in Medical Affairs.

  • Maaike is a passionate trainer, an excellent moderator and strongly believes in using interaction to increase knowledge and skills.

All Medical Advisors, MSLs and Medical Managers will greatly benefit from attending this course:

  • All those responsible for or involved in building a Medical Plan will learn the right process and how to use powerful strategic decision-making tools
  • MSLs and other profiles responsible for implementing the medical plan will learn how to optimally select, plan and execute tactics so that they achieve the plan’s goals

If you are a consultant, please contact Annelies Swaan, who will check with the faculty whether you can attend. 

The average Recommendation Score from participants of the last session was 

8,9/10!

 

 

Read this selection of testimonials from recent participants: 

The course was a transformative experience that reshaped my understanding of Medical Affairs strategy. By delving deeply into the intricacies of Medical Plan structuring, Advisory Board development, and the strategic role of Medical Advisors, I gained comprehensive insights that extend far beyond traditional administrative approaches, demonstrating how medical professionals can drive genuine organisational value and alignment.

Antibiotice

Ioana Mădălina Bran, Medical Advisor - Romania - November 2024

The course title perfectly describes the contents of the course. The Medical Plan is explained in detail and templates are provided to structure the information. It is great that you can simply ask questions that are relevant to your personal situation to the trainer. It was nice to talk to other Medical Affairs professionals and to learn from their experiences and questions to the expert as well. I recommend this course!

Titus Health Care

Carolien Kerstholt, Medical Advisor - The Netherlands - November 2024

Maaike is an excellent speaker and a pleasure to listen to. I am very happy to have had the opportunity to listen to her and interact with her directly.

Antibiotice

Lusiana Stanescu, Medical Advisor - Romania - November 2024

Excellent detail and insights from Maaike's extensive medical experience. I heard so many 'gems' of knowledge that will be useful. The interaction with other participants was really enjoyable, hearing different angles and experiences. Highly recommended!

AstraZeneca

Muireann Ní Bhaoighill, Senior Scientist - Sweden - June 2024

Great expertise of the trainer and a very well delivered course!

Kenvue

Nik Loveridge, Associate Director, Medical Affairs - United Kingdom - June 2024

There was a lot of interaction during the online meeting. On top of her already very interesting slides, Maaike provided additional real-time information based on her own experience, when answering any questions that had been raised during the sessions. 

Advanced Accelerator Applications

Jessica van den Oever, Medical Science Liaison - The Netherlands - December 2023

This course was well organised and very useful!

Terumo BCT

Aaron Haubner, Senior Medical Science Liaison - United States - December 2023

Thank you so much for this course - many opportunities to reflect, network and become a better MSL.

3M

Wendy Ofosu, Senior Medical Science Liaison - United Kingdom - September 2023

Professional, hands-on, excellent course for MSLs starting out or even with longer experience in medical affairs!

Indivior

Tuulia Saarenpaa, Medical Advisor - Finland - September 2023

I received a lot of practical tips and insights relevant to my job role from Maaike during the course and also learned a lot from discussions with the other people who attended. It really was a great course, thanks a lot!

Janssen

Melissa Lo Monaco, Medical Science Liaison Dermatology - Belgium - December 2022

So many actions and thoughts have fallen into place after following this course. I'm super happy with all the strategy and structures that Maaike has discussed and I can't wait to put them into practice as I feel they will make my work more efficient and impactful.

Boehringer Ingelheim

Xanthe van Dierendonck, Medical Science Liaison - The Netherlands - December 2022

Excellent course for anyone working in medical affairs regardless of experience. Maaike has in-depth knowledge and experience of all aspects covering the role and a friendly approach to presenting which all made for lots of fruitful discussions. Thank you!

Indivior

Olof Landelius Torper, Medical Advisor - Sweden - December 2022

The course helped me a lot in understanding my role and which tools to use to best achieve our medical goals. It offers the chance to discuss challenges and opportunities with an expert speaker as well as with colleagues from all over the world.

Sanofi

Anne Seifert, Medical Scientific Liaison Neurology - Germany - September 2022

This course was very informative. The instructor is very clear, structured, to the point, and answered all questions effectively. The organisers were also very helpful and quick to provide information and respond to any queries. I would definitely recommend this course to my colleagues, and I am looking forward to signing up to other courses with CELforPharma.

Gilead

Lina Mostafa, Senior Therapeutic Specialist - United Arab Emirates - September 2022

Highly professional, top-class course for personal growth and development! I give my warmest recommendations for this excellent course lectured and supervised by the experienced Dr Maaike Addicks. Compliments also to the administrative team at CELforPharma, who are outstandingly professional through the whole journey. It’s a WOW experience!

Roosi Verendel Nyberg, Medical Scientific Liaison - Sweden - September 2022

Very useful information, in a very well-structured presentation from a real experienced professional in this Medical Affairs domain.

AbbVie

Cristina Ungureanu, Field Medical Advisor South East Europe - Romania - March 2022

This live online course was really practical. The trainer Maaike Addicks gave us a lot of tools to improve our daily activity. I will treasure every advice!

Italfarmaco

Stefania De Marco, Medical Science Liaison - Italy - March 2022

17 June 2025

Live online (CET timing)

Early bird € 1 470

(Full fee € 1 670)

(until 16/05/2025)

12 November 2025

Live online (CET timing)

Early bird € 1 470

(Full fee € 1 670)

(until 10/10/2025)

Important information:

  • Live online CET courses take place on Zoom between 9 AM and 5 PM CET (Brussels, Amsterdam, Paris).

  • Live online EST courses take place on Zoom between 8 AM and 4 PM EST (Eastern Standard Time).

  • Face-to-face courses take place at a four-star business hotel close to the Brussels airport between 9 AM and 5 PM CET (Brussels, Amsterdam, Paris).

You will receive all practical details after your registration.

For any questions related to the above, please do not hesitate to email Margherita Mutto or contact her by phone at +32 472 03 11 38 .

How to Register

  1. Click the green "Register" button on the course session of your preference.

  2. The registration wizard will guide you through the personal and company data that we need to process your registration.

  3. You have the choice between 2 payment options:

    1. Payment by credit card. You will not be required to pay immediately, but you will receive a secured payment link together with the invoice.

    2. Payment via bank transfer

  4. Click "Register Now". You will be sent an automatic email confirming your registration followed by a personal email containing an invoice and further payment instructions.


For assistance with your registration, please email Annelies Swaan or contact her by phone at +32 486 98 52 49. 
 

Included in the Registration Fee:

For live online courses:

  • Access to a virtual small-class (max 20 participants), expert led course in real-time, using an interactive platform for break-out rooms, whiteboard exercises, polling, plenary discussions and chats.

  • Course material will be provided to you in both digital format (by email) and in hard copy (by post, so you can make notes during the course).

  • Complementary reading material and MSL tools: Confrontation Matrix, Advisory Board Checklist, Medical Plan PowerPoint template, KOL planning Excel template.

  • Certificate of attendance signed by the expert and CELforPharma.

  • The expert Maaike Addicks, MD is available for Q&A via email after completion of the course.
     

VAT Information

The prices on our website are excluding VAT. Depending on the format of the course (face-to-face in Brussels or live online or self-study programme) and your location, we are obliged by Belgian law to apply VAT.

We are obliged by Belgian law to apply VAT in the following cases:

Face-to-Face public course organised in Belgium


Article 53 of the European Union VAT Directive 2006/112 states that : “The place of supply of services in respect of admission to cultural, artistic, sporting, scientific, educational, entertainment or similar events, such as fairs and exhibitions, and of ancillary services related to the admission, supplied to a taxable person, shall be the place where those events actually take place.” 
If the course that you register for takes place in Belgium, we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Online Public courses -  live webinar


Webinars where the participants can communicate among themselves or ask questions to the speaker(s) (be it verbally, via a chat function or similar), are considered as ‘online interactive webinars’ by the Belgian VAT administration. 
According to Article 53 of the European Union VAT Directive 2006/112, these online interactive webinars take place where the organisation of the seminar takes place, which in this case is Belgium. 
So, if you register for one of our live online courses (organised from our offices in Belgium), we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Self-Study Programme:


A self-study programme is a service provided electronically. It is the period of self-study that is the most important in our self-study Basics of Health Economics and not the kickoff and closing webinars. As a result, this self-study program follows a different VAT application and the place of the service is where the customer is established. Therefore, we follow the VAT rules applicable to the country of your invoicing address.

 

Group Discounts

Team discounts can be offered to 2 or more delegates from the same company.

Email Annelies Swaan, Director Business Operations, for more details. 
 

Transfer & Cancellation Policy

Flexible Transfer

  • If a registrant cannot attend the scheduled course, he/she can avoid any cancellation charge by sending a suitable replacement participant.

  • Alternatively, the registrant can transfer once on a “space available” basis at no extra cost, until 3 weeks prior to the event, to another course of the same value held within one year of the original course date.

Registration Cancellation

  • Less than 14 days prior to the course date: registrant liable to pay the full invoiced registration fee.

  • Between 15 and 30 days prior to the course date: registrant liable to pay 50% of the invoiced registration fee.

  • More than 30 days prior to the course date: registrant liable to pay a cancellation fee of € 450 per registrant.

  • If a registrant postpones his/her participation to a future course, and cancels again, no refund can be claimed for registration fees.

 

Benefits of CELforPharma’s face-to-face courses:

  • You have the unique opportunity to interact 1:1 with the expert(s).

  • Plenty of opportunity for informal 1:1 and group conversations with your international peers to exchange experiences and ideas, to discuss issues and to network.

  • Face-to-face interactions allow for more depth during Q&As and group work.

  • You can step away from your daily routine in the office and enjoy a more focused learning experience in a comfortable business hotel environment.

 

Benefits of CELforPharma’s live online courses:

  • The formal programme is as impactful as a face-to-face course thanks to the highly interactive format (using breakouts, polls, quizzes …).

  • No travel & accommodation expenses

  • You can attend the course from the comfort of your own office or home.

  • We send you the course materials by post so that you can take notes and fully engage with the course content.

No, if you choose credit card payment, we will send you a secure payment link together with the invoice.

Team discounts can be offered for 2 or more registrations confirmed at the same time. The level of discount will depend on the number of registrations and the availability of seats.

Email Annelies Swaan, Director Business Operations, for more details. 

Depending on the format of the course (face-to-face in Brussels or live online or self-study programme) and your location, we are obliged by Belgian law to apply VAT in the following cases:

Face-to-Face public course organised in Belgium


Article 53 of the European Union VAT Directive 2006/112 states that : “The place of supply of services in respect of admission to cultural, artistic, sporting, scientific, educational, entertainment or similar events, such as fairs and exhibitions, and of ancillary services related to the admission, supplied to a taxable person, shall be the place where those events actually take place.” 
If the course that you register for takes place in Belgium, we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Online Public courses -  live webinar


Webinars where the participants can communicate among themselves or ask questions to the speaker(s) (be it verbally, via a chat function or similar), are considered as ‘online interactive webinars’ by the Belgian VAT administration. 
According to Article 53 of the European Union VAT Directive 2006/112, these online interactive webinars take place where the organisation of the seminar takes place, which in this case is Belgium. 
So, if you register for one of our live online courses (organised from our offices in Belgium), we are obliged to charge 21% Belgian VAT. 
However, you can recover this Belgian VAT through the refund procedure. Note that this procedure differs depending on the country where you are located. It is best to contact your local VAT administration for this.
 

Self-Study Programme:


A self-study programme is a service provided electronically. It is the period of self-study that is the most important in our self-study Basics of Health Economics and not the kickoff and closing webinars. As a result, this self-study program follows a different VAT application and the place of the service is where the customer is established. Therefore, we follow the VAT rules applicable to the country of your invoicing address.

Our face-to-face courses in Brussels take place in four-star business hotels close to the airport. As part of our strong relationship with these hotels, CELforPharma has secured a discount on the daily room rate for our delegates who book their accommodation via us.   

Upon your registration, we will assist you to make your hotel booking. For any assistance in this matter please do not hesitate to email Margherita Mutto, Course Coordinator, or contact her by phone at +32 472 03 11 38. 

We do not record our live online public courses as we want to offer a safe environment for all attendees to share their experiences and freely ask questions.

This way, by participating in our courses, you do not only learn from our expert faculty but also from your international peers in the room.

No, we don't sell the course materials as a stand-alone. 
Without the expert's explanation, the exercises and the discussions with other course participants, there is very little value in the slides.

Email Inge Cornelis, partner with CELforPharma, to help you choose the course that is best suited. 

Yes! 

We have helped many managers with setting up an in-house training programme for their team. 

Email Inge Cornelis, partner with CELforPharma, to discuss your team training needs.

Do you have any other questions?  
Email Annelies Swaan or call +32 486 98 52 49.

By clicking the below button, you will save this course to MY COURSES in the upper right corner of the website. This allows you to quickly retrieve it later. 

Don’t forget to make a personal account using the Login button in the upper right corner of the website to keep your list of saved courses for your next visit.

Dates & Locations

17 June 2025

Live online , (CET timing)

Register

12 November 2025

Live online , (CET timing)

Register