VIDEO: Why pharma managers should understand Health Economics principles (by Prof. Dr. Annemans):

In the brief video below, Prof. Dr. Lieven Annemans, expert of CELforPharma's Health Economics for Non-Health-Economists course, explains what pharma managers need to know about health economics and why it is crucial when dealing with external stakeholders.

 

Join Lieven’s highly praised 2-day course to gain insights into the health economic strengths and weaknesses of your products and competitors, and to understand how hospitals and payers use cost-effectiveness data in their decision-making.

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